Digital Advertising within the HFSC
Digital Signage Submission Guidelines
In an effort for University departments and registered student organizations to increase publicity for on-campus events, the Healey Family Student Center has established a process in which groups can advertise their events on the digital signs around campus.
All electronic displays must fall into accordance with the HFSC Regulations for Posting Materials. All submissions must prominently display the name and contact information of the sponsoring University department or registered student organization.
Postings must contain correct event date, time, and location. Events must be scheduled and confirmed prior to posting advertisement.
Process for Submission of Events for Display
In order for the HFSC Information Service Center to publicize your event, please complete the following steps:
- If your event is occurring on-campus, make sure your event space(s) are confirmed by the appropriate scheduling office. If your event is occurring off-campus, please include contact information of an administrator within the University department or student organization that is sponsoring the event.
- Upon confirmation of the event, create a PowerPoint slide or image for your event. The advertisement must be in landscape (horizontal) orientation. If you would like your display to have more than one slide and scroll as a slideshow display, make sure they are created on the same file.
- Registered student organizations with access to benefits can submit ads through HoyaLink. All approved ads will be added to a general rotation for postings on campus.
- University departments can submit an ad for posting to email@example.com with the required information listed below.
In the email, please submit the ad with the following information:
- Desired dates for advertisement to run (7 day max): ___________
- Upon review of your submission, the slide/slideshow will be displayed for a maximum of seven consecutive days, unless granted an exception by the University Center. Submissions for ads will be placed into a general AU slideshow with other submissions by departments and student organizations.
- Once the event has been completed, your slide will be removed from the daily rotation of events.
- If changes/edits need to be made to a slide that is currently in rotation, please contact firstname.lastname@example.org.
General Operating Guidelines
- The maximum allotted time for a posted messages is 10 seconds per advertisement. Since messages vary in length, the number of messages displayed will vary from day to day.
- Messages are limited in duration to a maximum of 7 consecutive days, unless an exception is granted by the Healey Family Student Center.
- The Healey Family Student Center reserves the right to edit messages to promote brevity and uniformity.
- The Healey Family Student Center will also determine the priority of messages as outlined below. Priority postings on the display monitors will be general interest postings to the entire university community as a whole. Messages directed at specific or limited audiences will be considered low priority postings and will only be posted when space is available.
Displays will be approved according to the following priorities, in order:
- Administrative information of concern to all students.
- Events open to the entire university community that are occurring on-campus and sponsored by university departments or registered student organizations.
- Events open to the entire university community that are occurring off-campus and sponsored by university departments or registered student organizations.
- General information announcements that are of interest to the entire university community.
- Messages that promote the commercial interests of off-campus businesses and organizations that are associated with the use of Georgetown Dining Debit Dollars/Flex Dollars.
- Events sponsored by university departments or registered student organizations that are not of interest to the entire university community.
The following types of electronic displays are not permissible:
- Messages that promote the commercial interests of off-campus businesses and organizations not associated with the use of Georgetown Dining Debit Dollars/Flex Dollars.
- Messages that promote membership in groups or organizations that are not open to the entire university community.
Due to high volume, the Healey Family Student Center is unable to post weekly meeting announcements.
The Healey Family Student Center will notify campus departments and student organizations within 48 hours of submission if the electronic message board request is approved/denied or if more information is needed before posting a message.
The Healey Family Student Center has the right to determine if all event related postings are in compliance with applicable Georgetown University guidelines and policies.
Questions about the electronic displays should be directed to the Healey Family Student Center at email@example.com or call (202) 687-6111.